
Partial Foundation
Results by Category
Free Self-Assessment
Find out where your marketing foundation is costing you — before you spend another dollar.
10 questions across 4 categories. Takes 3 minutes. You'll see exactly where you're solid and where the gaps are.
- Your Numbers — CAC, LTV, close rate
- Your Buyer — who they are, where they come from
- Your Offer — clarity, differentiation, most profitable product
- Your Current Marketing — what's actually generating revenue
3 minutes. No pitch. Results on the next page.

Corey Koehler
I've been working with small manufacturers and B2B businesses for over a decade. Almost every engagement starts the same way — back to basics. This check is the first thing I'd have you do if we were just getting started.
"Corey did a great job educating us on digital marketing and implementing a plan that showed really good results. He is fun to work with and we highly recommend his services."
— Tyler Pope, Founder, 3D Printing Ally
Why this matters before anything else
I've worked with small businesses and manufacturers for over a decade. Almost every single time — before we could fix anything — we had to go back to basics.
They didn't know their real cost per lead. Didn't know what a customer was actually worth over time. Weren't sure who their best customer was or why they kept coming back. Nobody had ever made them sit down and work through it. So they skipped it and went straight to tactics — which platform, which ad, which agency. And wondered why nothing stuck.
Here's the thing: there's no one-size-fits-all anymore. There are more platforms, more strategies, and more tools than ever. You might need Google Ads. Or LinkedIn might be the right move. Or maybe a simple cold outreach sequence would outperform both. The answer is different for every business — but you can't figure out which one is right until you know your business well enough to match it to where your buyers actually are.
And now with AI doing more and more of the actual marketing work, this matters even more. Those tools are only as useful as what you teach them. Think of it like a new employee — if they don't know who your best customer is, what you charge, or what makes you different, they'll work hard and still miss the mark. Feed a tool a vague foundation, get vague results. Get the foundation right first, and suddenly everything becomes customizable — messaging, targeting, follow-up — built around your actual business instead of a generic template.
The check is free. It takes 3 minutes. And it will show you exactly where to focus before you spend another dollar.